This is the moment cinemagoers brawl in the long queue to see the new Spider-Man film, leading to three arrests.

The incident took place at the Averanda shopping centre in the city of Cuernavaca in the Mexican state of Morelos.

According to the news site El Universal, four men aged between 18 and 25 became embroiled in a brawl when someone jumped the queue.

Spider-Man fans had spent hours in line for a ticket to see the new ‘No Way Home’ film starring English actor Tom Holland, 25, as the Marvel web-slinger.

Within minutes, shopping centre security guards arrived to break up the brawl and detain three suspects.

In the footage, four men are seen fighting on the floor as the queue of Spider-Man fans file into the cinema.

Onlookers try to stop the brawlers, but they continue throwing punches and kicking their rivals until others intervene and separate them.

One man is seen getting to his feet after suffering multiple blows and he holds his shoulder while he picking up his face mask and limping away.

The trio is currently at the disposal of the Secretariat of Public Security. It is unclear what charges they may face for the public brawl.